Qualifications & Professional Memberships
Earned his Bachelors of Science Degree in Marketing as a student athlete from Le Moyne, Syracuse, New York. A consistently high performing tennis player with a career high of 3977 in the world. Philip entered Le Moyne’s Hall of Fame by breaking both doubles and singles career records whilst simultaneously earning a place in the Academic Deans List scoring a 3.6 GPA in his final semester.
Upon graduating in May 2021, he later joined AM Bid in 2021. Philip joined during the creation phase of Ultimate Tender Coach and was a key part of making the educational slides.
During his first few months he has been up-skilled by completing compelling Edinburgh Chamber of Commerce courses in Video Creation and Digital Writing. Over the following months he looks forward to more courses in Google Ads and Marketing Strategy.
Presented a high-quality marketing plan for a local store in Syracuse. Upon review of our PEST and SWOT analysis, unfortunately, it was clear that they had a uphill struggle due to the technological environment and their market being so niche.
Finished top of his class using a digital marketing simulation tool called Mimic Pro. He individually created search ad campaigns and email campaigns, carefully bid on relevant keywords with the most profitable margins and integrated them into key landing pages.
Organised a Social Media Excel Planner for everything that goes out on AM Bids and Ultimate Tender Coaches Social Media channels.
Created compelling graphics for awards ceremonies and social media.
Played a key part in creating a the Ultimate Tender Coach product slides along with critiquing the website for continuous improvement.
Created compelling newsletters on Mailchimp that was send to our affinity partners.